: The Cooperation Department in the district has taken a special initiative for marketing the minor millets and conventional crop with a view to provide assured return for farmers.
Farmers in Annavasal, Viralimalai, Kundrandarkovil, and Andakulam have been producing had been cultivating minor millets.
But farmers had been complaining of poor returns as they did not have adequate marketing facility. With a view to providing more remunerative price, the Cooperation Department has decided to procure 250 tonnes of minor millets this financial year. The department will procure ragi, cumbu, varagu, kuthiraivali, thinai, and other millets from farmers through its cooperative marketing society (CMS) in Tirumayam, Aranthangi, and Alangudi.
It would coordinate through the primary agricultural cooperative credit societies in Andakulam and Kundrandarkovil. “There has been a sharp rise in demand for the conventional millets as part of growing awareness about nutrition-rich food,” says K.V.S. Kumar, Regional Joint Registrar of Co-operative Societies.
He said that farmers lacked adequate awareness on value-addition in products.
Cooperative marketing societies to be roped in for the task
Success of the past initiative has motivated the department to venture into this